A business model that emerged over the last decade with prominence in the online casino world is the white-label operation. This scenario is where a company operates the casino on behalf of an owner, who focuses more on the acquisition and retention of players. This allows new operators to benefit from the economies of scale that come from being part of a larger organization.
Many of the white label solutions also own their own brands, and clearly,we have come a long way as an industry that operators are willing to share a database with a competitor. The security measures in place allow for sites like Playamo to exist alongside its owners B2B clients. Let’s have a look at Playamo and everything it has to offer our readers.
Playamo is one of the signature brands from SoftSwiss, a company that built a platform to managemultiple providers and operators in a white-label casino solution. Playamo itself launched in 2016, although the company has been providing B2B solutions for a longer period of time. This model is interesting as it gives the company more bargaining power when it comes to working with software suppliers and payment providers as you will see in this review.
Playamo’s parent company is Direx Ltd, which is a company based in Curacao. This is also the jurisdiction in which Playamo has its gaming license, which isn’t the best news for our readers. Curacao has been known to be quite lenient with its licensees when it comes to business practices. This won’t; stop us from testing the casino and reviewing it for all of you though!
Softswiss operates an integrated platform for many different operators, and they built their platform to be able to easily integrate multiple software suppliers, then let casinos pick and choose which they wanted for their own sites. The result is a huge list of suppliers available for Playamo, which you can see below.
- Amatic Industries
- Belatra Games
- Booming Games
- Evolution Gaming
- Habanero Systems
- Pragmatic Play
This is an amazing list of companies to draw content from – everything from suppliers that have been in the industry for ages to newer, more niche offerings. We are thrilled to see this many suppliersavailable, as long as it doesn’t result in a cluttered lobby.
It is pretty easy to tell what kind of player a casino is trying to attract by looking at their Welcome Bonus. At Playamo, it seems as though the site wants to attract a smaller depositor, which typically indicates a more amateur player. While the bets won’t be as large, the games these types of players choose tend to also be better for the house.
The Welcome Bonus at Playamo is a 100% match bonus to a maximum of $100. This is much smaller than other casinos we have reviewed, but overall we think it makes it far more accessible to all players. TheWelcome Bonus also comes with 100 Free Spins, which are split over the first 5 days after the deposit is made. This ensures you have a reason to log in every day during that first week, which is a critical time in the lifecycle of any casino player.
There is a wagering requirement for this bonus, which is 50x the amount of the bonus. That isn’t all that outrageous since you are only able to earn a maximum of $100 anyway. There are bonuses on your second and third deposits as well, but those aren’t as generous as the Welcome Bonus.
With so many vendors to choose content from for the Playamo lobby, you can just imagine how diverse the selection is in the pokies catalog. Online pokies are amazing in that they all basically play off the same premise of spinning reels, but the pay lines and graphics that are wrapped around the guts of the machine make it a very different experience every time you open a game. We loved the titles we foundat Playamo, especially the games that allow you to play in Bitcoin likeBillyonaire.
While Softswiss has chosen to take content from over 15 different vendors for the pokies offering at Playamo, they have taken a very different approach for the Table Games. In fact, there are very few games in this section of the casino, which is very disappointing. If you like Blackjack, then you will be fine as there are many variants of the game in the lobby. However, if you like other Table Games you are probably not going to be pleased with the lack of titles. We are shocked by this decision by the casino to stick mainly to slots, but they must have a good reason to have made this choice.
Video Poker options are just as lacking as those in the Table Games section. The good news is that at least they have a couple games to choose from – Deuces Wild and Joker Poker – but we would have expected a lot more given which suppliers they had to choose from. Again, this shows the focus of the management on generating revenue from slots players instead of players who may betmore at Table Games. We don’t agree with the decision not to offer more video poker, but we aren’t at the helm.
Live Dealer Casino
Thankfully, PLayamo does offer players a Live Dealer option for playing Table Games. The live dealer casino has grown a lot in popularityover the years, and newer brands are seemingly adding these before the RNG versions of the games. This is the case at Playamo, as you willfind far more options in the Live Casino section than anywhere else. Game isprovided by two different vendors, giving players a choice of look and feel of the tables they choose to play.
Moving on from the playing review of the games, it is time to look at some of the other factors that go into our reviews, starting with Customer Support. We consider this to be critical to the overall playerexperience, as no one wants to be hunting down answers when they come across issues at an online casino.
The support department at Playamo is available in multiple languages, which is great for their international players. As for contacting the casino, you can do so most easily via the Live Chat button at the bottom of each page. Also, there is a Frequently Asked Questions area where the casino answers about 30 of the most common questions. You can also send them an email, butthey do not currently offer a telephone number on the site.
The Softswiss platform integrates so many software providers that it would be very difficultto make a native app for the Playamo Casino. However, you can access almost every game via the mobile version of the website, which is available through the browsers of most phones and tablets. Games found there provide the same level of quality in a much more flexible delivery method, which means you can take your roulette wheel with you wherever you have a mobile internet connection.
Playamo is very focused on offering the best payment options for their players, and this includes being able to accept cryptocurrency like Bitcoin. As we mentioned, they even have games that are able to be played with Bitcoin instead of having to convert to traditional currencies. When it comes to making deposits and withdrawals, there are some payment methods that arenot available in certain countries, so the best way to find out what is available for you is to head to the casino cashier – the options will be listed for you there.
- Bank Wire Transfer
- Paysafe Card
- Visa Electron
- Postepay (by Skrill)
- Skrill 1-Tap
- Yandex Money
- LAVA pay
- Przelewy24 (by Skrill)
- iDeal (by Skrill)
- Nordea (by Skrill)
- Bank Wire Transfer
- Paysafe Card
- Visa Electron
- Yandex Money
As far as the VIP Program at Playamo goes, it is far more simple to understand than other casinos. However, that doesn’t mean it is better – it really is just a loyalty program that offers you better gifts as you earn more points.Every point is earned as a result of $15 of wagering, and here is what you can collect along the way:
1: 1-49 CP Prize: Participation in the VIP
2:50 CP Prize: 15 free spins
3:200 CP Prize: 50 free spins
4:600 CP Prize: 150 free spins
5:1500 CP Prize: 125 free spins
6:4000 CP Prize: €50
7:15 000 CP Prize: €200
8:200 000 CP Prize: €1,000
9:750 000 CP Prize: €10,000
10:5 000 000 CP Prize: A new Ferrari!
So, it isn’t a horrible program, but we prefer programs that offer more in each tier like special bonuses and giveaways. Still, its better than nothing!
If you are a fan of pokies, then you are going to love what PLayamo has to offer, andwe can highly recommend this site to you. If you are more of a Table Games player, then you may struggle to find value here (aside from the Live Dealer games),soyou may be better off trying your luck at another casino we have reviewed for our site.